A FRUITFUL COLLABORATION

Grey Matter Group enjoyed a 10-year relationship with Compassion International, collaborating on everything from graphic design to curriculum and video production. One of our favorite projects was the Church/Family Curriculum, Step Into My Shoes — a program designed to introduce those of us in the West to the realities of living in poverty in the larger world. GMG was on the ground in Uganda shooting photography and video and directing the creative approach for the launch. We executed on a long list of deliverables including an interactive VR booth experience. The Step Into My Shoes initiative was widely praised by the churches that used it and we heard many stories of people who were impacted by the experience.